Portals Tool

Complete Guide to Portals in Inmovilla: Activation, Configuration, and Publication Tracking

The Inmovilla Portals functionality is designed to centralize and optimize the management of real estate listings across multiple portals, allowing thorough control over which ads are sent and facilitating quick identification of issues preventing a property from being published.

This tool is especially valuable for real estate agencies operating with various portals, managing contractual ad limits, or needing to verify publication criteria without reviewing each property record individually within their portfolio.

Main Features of the Portals Tool

By accessing the Portals section from the Inmovilla side menu, users can view the complete catalog of available portals and manage the connection and integration with each one.

The main interface displays each portal as a card, with advanced filtering options that allow organizing the list by status or portal type, enabling quick and efficient management:

• • All: shows the full list of accessible portals.

• • Premium: groups portals that require prior contracting or have specific usage conditions.

• • Freemium: includes portals with both free and paid modes.

• • Free: identifies channels available at no cost to the agency.

• • Active: displays only portals with operational and active connections.

• • Disabled: allows detecting connections that are configured but currently inactive.

This organizational system provides a clear and quick overview of the portfolio distribution and highlights portals requiring activation actions or configuration adjustments.

Each card summarizes the current status and key options for the individual management of each portal.

Procedure to Activate a Real Estate Portal

When a portal is pending activation, the corresponding card includes a button or link to start the process. The activation method may vary depending on the type of integration and the specific conditions of each portal.

The standard procedure to activate a portal is as follows:

• • Locate the desired portal in the All tab or using the available filters.

• • Click Activate from the portal card.

• • Carefully follow the instructions provided by Inmovilla during the process.

• • Enter verification codes or complete additional data if the portal requires it, and contact technical support if there are doubts or problems.

• • Confirm that the portal appears in the Active portals section after activation.

Before activating a paid portal, it is advisable to carefully review the number of ads included in the contract, as this limit will determine the maximum number of properties that can be published simultaneously.

Detailed Information on Each Portal Card

The cards for each portal not only allow access to configuration but also provide key information to monitor the distribution and status of listings:

• • Indication if the portal is premium type.

• • Country or region where the portal operates.

• • Maximum number of contracted publications.

• • Number of properties currently marked for sending.

• • Date and time of the last submission made.

• • Direct access to details and results of the most recent submission.

• • Menu with options to configure or disable the connection as needed.

It is important to interpret the last submission data according to the type of integration: portals connected via API usually update listings in real time or almost immediately, while those based on XML files generally process submissions once a day, usually overnight, which may cause a delay in displaying recent changes.

How to Diagnose Why a Property Is Not Published

If a property does not appear published on a specific portal, it is not necessary to manually check each record. The Check Reference function allows a direct analysis from the Portals area to quickly identify the causes of the problem.

To use this diagnostic tool:

• • Access the Check Reference option.

• • Enter the internal reference of the property in question.

• • Select the portal where you want to validate the publication.

• • Run the check to obtain a detailed report.

• • Review the indicated requirements and update or correct missing data in the property record as needed.

The checker evaluates all necessary criteria for the submission to be valid, possibly indicating, for example, that the property is not marked for publication on portals or lacks mandatory documents such as the energy certificate when required by the agency's configuration.

The reference check function precisely identifies pending requirements or errors preventing publication.

Detailed Review of Submissions to Resolve Issues

The View Submission section is an essential tool to diagnose and solve problems related to publication. From here, you can consult the complete list of properties included in each transmission and analyze the individual result of each one.

When examining the submission details, you can clearly distinguish properties sent correctly from those discarded or with errors, with the possibility to access the specific explanation for each issue.

Common errors include properties discarded due to lack of energy certificate or not meeting the publication conditions established by the agency.

Recommended sequence to resolve publication errors

• • Verify that the portal is active and operational.

• • Confirm that the property is properly prepared for publication on portals.

• • Validate that all mandatory fields indicated in the error are complete and correct.

• • Check that the property is marked for that portal if the configuration requires it.

• • For XML-based connections, wait for the next submission cycle for changes to be reflected.

• • Review the submission details again to confirm the error has been corrected.

This systematic approach avoids arbitrary modifications and allows most issues to be resolved directly from internal property management.

Automatic Publication of the Entire Active Portfolio

On portals other than Idealista, an option may be available to send the entire active portfolio of properties without needing to select each ad individually in the corresponding record.

This functionality is especially useful for agencies without limitations on the number of contracted ads or those seeking to simplify daily management of their property portfolio.

Before activating this option, it is essential to review the following aspects:

• • Ensure that only properties that should actually be published are active.

• • Verify that all records contain the information required by the portal for correct publication.

• • Confirm that there are no contractual or budgetary restrictions related to the number of allowed ads.

• • Evaluate whether the agency's commercial policy allows mass publication on that specific channel.

If there is a contracted limit, automatic selection of all properties may generate uncontrolled distribution. In these cases, it is more efficient to manually select the ads that will occupy the available slots.

Special Features of the Integration with Idealista

Idealista has a particularity within the Portals tool. While for most portals it is necessary to individually mark each property for sending—unless automatic publication of the entire portfolio is activated—Idealista offers two publication modes:

• • Paid publication: where the property occupies one of the contracted slots for active ads on the portal.

• • Online office: the property is sent to the agency's private area on Idealista without consuming a paid publication slot.

For example, an agency with a limit of 20 ads can select 20 properties for paid publication. Prepared properties not selected can be sent to the online office, provided this function is enabled.

The online office allows keeping properties available internally without them counting towards the paid ad quota. If this option is disabled, Idealista will function as a conventional portal, where only properties marked for publication will be sent.

Custom Advanced Configuration for Each Portal

The options menu available on each active portal card allows precise adjustment of how information is sent to that channel. Although specific options vary by portal, the configuration usually includes criteria related to data visibility, contact details, and parameters specific to the technical integration.

Management of the Property Address

For example, an agency can establish a general policy so that the full address, such as the street, is not shown by default in ads sent to a specific portal. However, this general setting can be overridden individually in a property record, allowing the address to be shown when necessary.

This flexibility helps maintain a consistent privacy policy without losing the ability to adapt information for specific properties.

Configuration of Contact Data in the Ad

Likewise, it is possible to define which contact information will be shown on each portal, choosing between the agency's general data or details of a specific agent.

It is important to especially review the following elements:

• • Trade name that will appear in the ad.

• • Contact phone number.

• • Email address.

• • Consistency of the information sent with the agency's commercial attention strategy.

Portal-Specific Parameters and Instructions

Some portals include particular sections with indications, requirements, or fields related to their integration process. Although it is not always necessary to modify them, it is essential to review them when the portal requests special activation, an initial upload, or configuration of specific parameters.

Common Errors in Real Estate Publication Management

Most detected issues are not due to technical failures of the portal but to incomplete or misunderstood requirements and incorrect expectations about update times:

• • Expecting immediate updates on portals with XML integration: these portals process submissions once a day, so changes may take until the next cycle to be reflected.

• • Not correctly marking the property for publication: except for exceptions like automatic publications or Idealista's particularity, it is essential that the property is selected for each channel.

• • Ignoring mandatory fields: the absence of documents such as the energy certificate or information required by the agency can prevent submission.

• • Confusing sent properties with visible properties: an ad may have been sent correctly but be pending review or subject to portal rules that delay its publication.

• • Exceeding or not controlling the contracted ad limit: on paid portals, it is vital to carefully prioritize which properties are published.

• • Disabling the online office without assessing its impact: on Idealista, this action changes the destination of properties not selected for paid publication, affecting internal visibility.

Essential Checklist for Effective Portal Management in an Agency

Performing periodic reviews helps anticipate and solve problems that may affect property visibility:

• • Verify which portals are active and which remain pending activation.

• • Check publication limits on contracted premium portals.

• • Check the date and time of the last submission, as well as the type of integration used.

• • Review errors reported in the View Submission section.

• • Use the Check Reference function to investigate any property not appearing published.

• • Validate that all certificates and other requirements are correctly completed.

• • Review the policy applied regarding the address and contact data sent to each portal.

• • Confirm the configuration and status of the online office on Idealista.

• • Evaluate whether to activate automatic publication of the entire active portfolio or manually select properties to publish.

Conclusion

The Inmovilla Portals tool is a comprehensive solution that centralizes activation, configuration, and monitoring of real estate ads sent to different channels, combining a global view of active portals with powerful diagnostic tools based on individual references and detailed submission analysis.

To maximize effectiveness and avoid unpublished properties, it is recommended to follow an orderly process: first verify the portal status, then review the requirements and property record data, and finally consult the detailed submission result. This method allows most issues to be identified and corrected quickly and efficiently, ensuring professional and optimized management of the real estate portfolio.